03
Define
After meeting and spending two days with our clients, we got a thorough understanding of our users, what their needs were and how we could create an ecosystem where they could interact with each other. The next step was to lay our flows and draft out an architecture, mapping the various features to various parts of the app. Feedback loops were minimal as we got almost immediate feedback from our client, making our design process faster and more efficient. The end result was a very simple yet efficient interface which worked equally well across a large user base.