We had to work around the logo and brand-guidelines provided by Batchly, hence, we tweaked a logo little to make it more prominent and in line with the overall design. Our aim was to communicate its USP and outstanding features in the 1st fold itself with minimum use of words; we custom made lot of icons and illustrations for the same. Most of illustrations are isometric in nature to reciprocate the website tone and vision. Another area where we highly concentrated was dashboard design as it was challenging but equally fun. The data and numbers had to be presented in a bird’s eye view to users giving a complete information on their savings and expenses. We used brand colors for communicating important information and reinforcing the brand value. We used different shades of brand colours to make website extremely vibrant.