Who doesn't like to live a debt-free life? But sometimes, don't we unknowingly end up forgetting that someone else paid for our food bills a few days back? Or don't we feel a little let down when our friends don't pay for theirs? Well, these are quite a common challenge especially for the eager beavers who hardly find time to settle the ledgers.
To address this issue, goDutch came up with an amazing idea to make group payments a cakewalk for people. They wanted to develop a mobile app that manages group payments, without any worry of awkward reminders, delayed payments or multiple transactions.
For team Lollypop, the key challenges while designing this app were to understand the diverse behaviour of the millennials and what they expected from such an app. To get the aesthetics right for the target audience was the key to a successful product launch.