Online campaign for young talent

Client

The Hindu

Project

Education

Platform

Web

01-TheHindu-Banner.jpg
02

Discover

This was a digital campaign for the ‘The Hindu’. Lollypop was chosen as digital partner to design and develop the entire campaign in second year of quizzing.

03

Define

With absolute no time for brain-storming new ideas, we came to believe in saying “Pressure makes you or breaks you”. Our target audiences were kids and therefore designs had to be really simple yet invoke curiosity.

04

Design

To draw kids over and over again, we used lots of bright vibrant colors. This was done keeping in mind that campaign had to be playful and also attractive to draw kids in exploring the site.

The work was also very well appreciated by our clients. Would not think twice to get together to work on another project soon and would truly recommend Lollypop to those who expect neat work with great execution.

Roshni Hariharan Events Director, The Hindu
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